Conversational AI technologies indicate client engagement while dramatically reducing costs as businesses progressively implement AI technology. Gupshup has a significant need for the tools it delivers. It is a conversational messaging platform that allows companies to communicate and connect businesses with clients via SMS, voice, and WhatsApp.
The platform also provides tools for developing and implementing AI-driven chatbots and conversational experiences. Ayanti Bera discussed AI acceptance, market trends, and the company's future with co-founder and CEO Beerud Sheth.
What are some of Gupshup's most present product innovations?
Over the last two years, we have invested extensively in building our Conversation Cloud. We released this platform last year to allow companies to build AI assistants for customer service and marketing. However, some businesses lack the know-how to develop these solutions from the ground up. We solved this by introducing pre-built AI agents in the past year, allowing businesses to utilize AI without needing high technical expertise.
What level of Demands are there for your AI applications?
AI is gaining more and more achievements worldwide. Today's CEO must have an AI approach, and as a result, demand for our products is increasing swiftly, especially in India, Latin America, and the Middle East. Because of their heavy dependence on WhatsApp for chat, these regions are best for companies looking to establish AI-driven chatbots and agents. We are at the appropriate to ride the AI adoption wave.
Are businesses still worried about implementing AI tools, or are they willing to do so?
A tipping point occurs when the risk of innovation is exceeded by the risk of inaction. The S-curve of AI adoption is presently at a turning point, with early investigation providing the way to wider use. AI adoption is necessary as more companies discover that putting off implementing AI could cause them to fall behind their rivals.
Which sectors are moving towards conversational AI at the fastest rate?
The following sectors are banking and retail, rapidly followed by hospitality, travel, healthcare, education, and even government agencies. AI is becoming increasingly recognized in any industry that connects with a sizable consumer base. AI-driven technology is the only feasible solution that can enhance and match the level of human interactions at a portion of the price.
How affordable are these conversational AI tools for companies?
AI tools are dramatically less expensive than conventional customer assistance techniques. As AI expenses continue to reduce, these solutions are becoming more advanced and affordable. AI lowers the cost of operation by at least 50% compared to employing a staff of human customer support agents, which makes it an appealing investment for companies.
Does Gupshup have any plans to raise more money soon?
We continue to chat with our investors and have made good use of the money we increased four years ago. Our goal is still to establish a reliable and consistent business, which is highly appreciated by the public markets.
What has Gupshup's performance been so far this year?
In FY25, our revenue increased by 20–30%, and the adoption of our new AI-driven products accelerated even more. AI is creating the future of our organization and Gupshup itself. Having passed the major investment stage, we are getting close to breaking and estimate substantial profitability in the upcoming years.